Because it's about so much more than just covering dark circles when you're tired.
Jordan Hanz, beauty YouTuber.
"Makeup in this day in age doesn't have to be used to just look pretty, it's used as an art form — a way to express yourself creativity every single day. I don't need to use makeup to hide my flaws, I simply enjoy the beauty of creating something new and different. I get to use my face and body as a canvas, turning myself or another person into a piece of living art. Makeup isn't permanent, so that's taught me to be adventurous and try new things. Whether we wear no makeup, a little makeup, or a face full of glam — makeup is whatever the hell we want it to be."
YouTube: Jordan Hanz
Instagram: @jordanhanz
Jordan Hanz
Jacob Tobia, speaker, writer, and activist.
"Growing up in a male body, makeup was off limits, so I was never taught how to shape my lips, line my eyes, or put color in all of the right places. I learned about makeup much later in life, only gaining the courage to buy my first tube of lipstick from the Dollar General during my freshman year of college. Ever since I started wearing lipstick, cashiers, baristas, waiters, and strangers on the subway alike will compliment me: 'I love that shade!' 'Where is that from?' 'You look good!' When I hear these compliments, I know that they're really saying something deeper. By praising my lipstick, they're really telling me that they see me, affirm my femininity, and support my identity as a genderqueer person. That sort of solidarity from other femmes has meant the world to me as I've been coming into my own."
Website: JacobTobia.com
Instagram: @Jacobtobia
Jacob Tobia
Deepica Mutyala, AKA Deepicam, on-air beauty expert and YouTuber.
"My body was always something I was insecure about growing up. I was never the size zero and found myself fluctuating. If I'm being completely honest with myself, I think makeup was the way that I deflected from that insecurity and brought attention to the part of myself that I felt good about.
Now that I'm older, that's changed. I've finally found a balance in life and happiness within myself and my body. My body size is more than okay...it's beautiful and who I am. I realize that body image is really more of an internal battle rather than something perceived by others. The second I came to terms with that, the significance of makeup in my life shifted. It's no longer something I use to deflect my insecurities but more a tool of self-expression and empowerment. You're in control of your beauty and and can decide how to shape it to make you feel like the most confident version of yourself. More than anything, beauty should be fun!"
YouTube: Deepicam
Instagram: @Deepicam
Deepica Mutyala
Chanel Boateng, plus-size style, beauty, and lifestyle blogger.
"I am extremely confident and comfortable in my own skin and very often, day to day, I am makeup free. However, very often also I have on a full face of makeup. It gives me a boost of confidence and makes me feel extra girly! It has shaped my image as I am a lot more outgoing, chatty and assertive when I am out and about!"
YouTube: Chanel Boateng
Instagram: @Chanelboateng
Chanel Boateng
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