Saturday, January 23, 2016

Aerie's Latest Collaboration Gets Real About Body Positivity

The retailer's new video features "curve" model Barbie Ferriera.

Aerie, American Eagle's lingerie line, has just released a new campaign teaser video featuring model Barbie Ferreira.

Aerie, American Eagle's lingerie line, has just released a new campaign teaser video featuring model Barbie Ferreira.

Aerie / Via youtube.com

Ferreira, a self-described "curve" model, represents body type scarcely shown in the fashion industry: her measurements aren't that of a traditional straight- or plus-size model.

Ferreira, a self-described "curve" model, represents body type scarcely shown in the fashion industry: her measurements aren't that of a traditional straight- or plus-size model.

barbienox / Via instagram.com

Aerie announced in January 2014 that it would no longer be retouching its models, and it seems to have delivered on that promise. However, the company has been critiqued for continuing to show exclusively model-thin bodies.

Aerie announced in January 2014 that it would no longer be retouching its models, and it seems to have delivered on that promise. However, the company has been critiqued for continuing to show exclusively model-thin bodies.

ae.com

Which makes the "Real Talk with Barbie" video such a game-changer.

Which makes the "Real Talk with Barbie" video such a game-changer.

Aerie / Via youtube.com


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